I've spent over a decade inside newsrooms, corporate comms and startups. This is where I write about what I've seen.
From Melbourne ✦
For 20 years, Google kept the question from forming. AI changed that. What's replacing it could be even less transparent.
Read essay →The information ecosystem has a manufacturing problem. Understanding it changes how you read almost everything.
Read essay →The media industry is reorganising, not dying. The organisations that win aren't doing more of what was already failing. They're building something people actually seek out.
Read essay →